Detail Culture is committed to providing quality services and respecting your privacy. This Privacy Policy outlines how we collect, use, disclose, store, secure and dispose of personal information.

We handle personal information in a transparent and responsible way. Where applicable, we are guided by the Australian Privacy Principles contained in the Privacy Act 1988 (Cth). The Australian Privacy Principles are the current national privacy principles for organisations covered by the Privacy Act.

A copy of the Australian Privacy Principles can be obtained from the website of the Office of the Australian Information Commissioner at oaic.gov.au.

What is personal information?

Personal information is information or an opinion that identifies, or could reasonably identify, an individual.

Examples of personal information we may collect include:

Your name
Phone number
Email address
Residential or service address
Suburb or general location
Vehicle details
Booking details
Enquiry details
Photos or videos of your vehicle
Payment, invoice or receipt information
Any other information you choose to provide to us

Why we collect personal information

We collect personal information for the primary purpose of providing our detailing services to you.

This may include:

Responding to enquiries
Providing quotes
Booking and managing appointments
Confirming service locations
Communicating before, during and after a service
Providing invoices, receipts and service updates
Managing customer records
Improving our services and customer experience
Marketing our services, where appropriate
Managing safety, insurance, administrative or legal requirements

We may also use your personal information for secondary purposes closely related to the primary purpose, where you would reasonably expect us to use or disclose the information.

You may unsubscribe from mailing or marketing communications at any time by contacting us in writing or using the unsubscribe option where available.

How we collect personal information

We may collect personal information in a number of ways, including:

Through our website contact or booking forms
By email
By telephone
By text message
Through social media messages or comments
In person
Through quote requests or booking platforms
Through payment, invoicing or administration systems
From publicly available sources where relevant
From third parties, where you have authorised this or where it is reasonable and lawful

When we collect personal information, we will, where appropriate and possible, explain why we are collecting it and how we plan to use it.

Our website may also collect basic usage information through cookies, analytics tools or similar technologies. This may include information such as pages visited, device type, browser type, approximate location and how visitors interact with the website.

Sensitive information

Sensitive information is a specific category of personal information. It may include information or an opinion about a person’s racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union or professional association membership, criminal record, health information or other information defined as sensitive under the Privacy Act.

Detail Culture does not usually need to collect sensitive information to provide detailing services.

If sensitive information is provided to us, we will only use it:

For the primary purpose for which it was provided
For a directly related secondary purpose
With your consent
Where required or authorised by law

Third parties

Where reasonable and practicable, we will collect personal information directly from you.

In some circumstances, we may receive information from third parties. For example, another person may make a booking on your behalf, refer you to us, purchase a service for you, or provide information needed for us to complete a service.

Where this occurs, we will take reasonable steps to ensure you are aware of the information provided to us by the third party, where appropriate.

We do not guarantee the privacy practices, content or policies of third-party websites, platforms or services linked from our website.

Disclosure of personal information

We do not sell your personal information.

We may disclose your personal information in limited circumstances, including:

Where you have consented to the use or disclosure
Where it is necessary to provide our services
To trusted service providers who help us operate our business
Where required or authorised by law
For safety, insurance, dispute resolution, debt recovery or administrative purposes

The third-party providers we use may include:

Squarespace
Google Workspace
Booking or enquiry systems
Payment providers
Accounting or invoicing software
Analytics tools
Social media platforms
Marketing or communication tools
Professional advisers, where required

We only share information that is reasonably necessary for the relevant purpose.

Vehicle photos and videos

As part of our services, we may take photos or videos of vehicles before, during or after a detailing service.

These may be used for:

Service records
Quality control
Training
Insurance or dispute-related purposes
Before-and-after comparisons
Marketing, portfolio or social media content, where appropriate

Where possible, we avoid publishing identifying details such as number plates, street addresses, personal belongings or other information that could reasonably identify you.

If we would like to use identifiable photos or videos for marketing, social media or website purposes, we will seek your consent first.

You may request that we do not use photos or videos of your vehicle for promotional purposes.

Security of personal information

Your personal information is stored in a way that reasonably protects it from misuse, interference, loss, unauthorised access, modification or disclosure.

We may store personal information through secure digital systems used to operate our business, including email, website, booking, payment, invoicing and administration platforms.

When personal information is no longer needed for the purpose for which it was collected, we will take reasonable steps to destroy, delete or permanently de-identify it.

However, some information may need to be kept for a minimum period for business, taxation, accounting, insurance, legal or record-keeping purposes. In many cases, business records may be kept for up to 7 years.

Accessing your personal information

You may request access to the personal information we hold about you, subject to any legal exceptions.

If you wish to access your personal information, please contact us in writing.

Detail Culture will not charge a fee for making an access request. However, we may charge a reasonable administrative fee for providing a copy of your personal information where appropriate.

To protect your privacy, we may require identification before releasing requested information.

Correcting your personal information

It is important to us that the personal information we hold is accurate, complete and up to date.

If you believe the information we hold about you is inaccurate, incomplete, out of date or misleading, please contact us as soon as practicable so we can update our records.

Marketing communications

We may use your contact details to send relevant updates, offers or information about our services if you have contacted us, used our services, or opted in to receive marketing.

You can unsubscribe or ask us to stop receiving marketing communications at any time by contacting us in writing.

Cookies and website analytics

Our website may use cookies, analytics and similar technologies to improve website performance, understand visitor behaviour and support marketing activities.

You can adjust your browser settings to refuse cookies. Some website features may not function properly if cookies are disabled.

Links to other websites

Our website may contain links to third-party websites, booking systems, payment providers or social media platforms.

We are not responsible for the privacy practices, policies or content of third-party websites or services.

Policy updates

This Privacy Policy may change from time to time. The current version will be available on our website.

Last updated: May 2026

Privacy complaints and enquiries

If you have any questions, concerns or complaints about this Privacy Policy or how we handle your personal information, please contact us.